Rundle Place partnered with Paolo Sebastian to reenforce the centres credentials as the leading destination for fashion in the CBD.
An 'entry with purchase' campaign gave shoppers the opportunity to win a trip to Paris with Paolo Sebastian, a unique and desirable campaign for Rundle Place's fashion centric demographic.
The creative was developed in partnership with Paolo Sebastian, using visual effects to develop a very french themed campaign.
Services
- TVC
- Digital
